Many well established in-person events transitioned to virtual this past year but found that their experience fizzled. Should they have instead cancelled, postponed until they could offer a hybrid approach (some in-person, some online), or simply set more ambitious goals? If you found that your
COVID-19's impact has been felt by everyone around the world. The events industry has been devastated by the pandemic. 1 in 10 people work in the events and hospitality industry globally! As we moved through the summer months, many were hopeful that things were improving,
“A compass will still work even if you lose the map. Get yourself a compass.” I heard Seth Godin say these remarkable words live yesterday during an online event I attended broadcasted from Australia. It resonated with me on many levels. As event professionals we
“First, I fire the arrow at the tree and then I paint the target around it.” – from "The Collapse of Chaos" by Jack Cohen and Ian Stewart The global pandemic has had an enormous and disastrous impact on event professionals around the world. We
First, there was FOMO. Which then led to JOMO. And now thanks to a global pandemic, FOGO, or the Fear of Going Out, has taken on a whole new meaning. At the beginning of isolation, I felt an incredible reprieve from my hectic event-architect-chief-everything-officer-mom-of-four life.
While no one envisioned this uncharted time to last as long as it has, many areas are slowly and carefully coming out of isolation and wanting to get back to the business of tangibly connecting again. But how? Less than 25% of events moved to